Revolutionary Wealth: How it will be created and how it will change our lives

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Crown, Jun 12, 2007 - Business & Economics - 512 pages
Since the mid-1960s, Alvin and Heidi Toffler have predicted the far-reaching impact of emerging technological, economic, and social developments on our businesses, governments, families, and daily lives. In REVOLUTIONARY WEALTH, they once again demonstrate their unparalleled ability to illuminate current trends and anticipate what they mean for the future.

REVOLUTIONARY WEALTH focuses on how wealth will be created—and who will get it—in the twenty-first century. As the knowledge-based economy (a reality the Tofflers predicted forty years ago) continues to replace the industrial-based economy, they argue, money is no longer the sole determinate of wealth. The Tofflers explain that we are becoming a nation of “prosumers,” consuming what we ourselves produce, and argue that we have all taken on “third jobs”—work we unwittingly do without pay for some of the biggest corporations in the country. Using fascinating examples from our daily lives, they illustrate how our everyday activities—from parenting and volunteering to blogging, painting our houses, and improving our diets—contribute to a non-monetary economy that is largely hidden from economists. Writing with the same insight and clarity that made their earlier books bestsellers, the Tofflers present fresh, groundbreaking new ways of thinking about wealth.
 

Contents

SPEARHEADING WEALTH
3
THE CHILD OF DESIRE
13
WAVES OF WEALTH
19
THE CLASH OF SPEEDS
31
THE SYNCHRONIZATION INDUSTRY
41
THE NEW TIMESCAPE
52
THE GREAT CIRCLE
63
SPATIAL REACH
73
IMPLOSION
211
CORRODING THE WIRES
220
THE SEPULVEDA SOLUTION
230
AFTER DECADENCE
240
CAPITALISMS END GAME
253
CONVERTING CAPITAL
259
IMPOSSIBLE MARKETS
265
RUNNING TOMORROWS MONEY
273

THRUST REVERSERS
84
THE SPACE DRIVE
90
THE EDGE OF KNOWLEDGE
99
THE OBSOLEDGE TRAP III
111
FILTERING TRUTH
122
TRASHING THE LAB
130
THE TRUTH MANAGERS
139
THE HIDDEN HALF
151
THE HEALTH PROSUMERS
160
OUR THIRD JOB
168
MORE FREE LUNCH
180
THE MUSIC STORM
187
THE PRODUCIVITY HORMONE
194
THE GOSPEL OF CHANGE
205
THE OLD FUTURE OF POVERTY
287
TWIN TRACKS TO TOMORROW
295
CRACKING POVERTYS CORE
303
CHINAS NEXT SURPRISE?
319
JAPANS NEXT BAMBOO RING
332
EUROPES LOST MESSAGE
344
INSIDE AMERICA
354
OUTSIDE AMERICA
363
THE UNSEEN GAME OF GAMES
369
THE PROLOGUE IS PAST
380
Notes
393
Bibliography
456
Acknowledgments
466
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About the author (2007)

ALVIN TOFFLER and HEIDI TOFFLER advise companies and governments worldwide on advances in economics, technology, and social change. They are the authors of such classics as Future Shock, The Third Wave, Powershift, and War and Anti-War. They write and lecture widely and their monthly column appears in major newspapers around the world. They live in Los Angeles, California.

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